10 Times WWE Wasted HUGE Teases

8. Sean O'Haire's Not Telling You Anything...

Sean O'Haire Devil's Advocate
WWE.com

...at all.

The saddest thing about the 2003 devil's advocate repackaging of Sean O'Haire wasn't that WWE didn't pay it off, but that they did. In doing so, they proved that they were losing (or had already lost) their touch of how to transfer something complex to a live setting. Because the original vignettes were electric.

There's a certain quaintness to them now, but that's often the case of anything made to very specifically cater to audiences at the time. On a show trapped in a post-Attitude Era identity crisis and growing staler by the week, O'Haire's contemporary and stylish cut-ins advising the viewers to just do the bad thing they shouldn't do felt like the only vital thing on the show beyond The Rock's exceptional Hollywood heel turn.

When he finally stepped away from the soundstage, he was doomed. First appearing as the devil on Brian Kendrick's shoulder telling him to streak for attention, he then rocked up and told Dawn Marie to...strip...for...attention, before the gimmick was binned entirely.

'Hard friend of Roddy Piper' wasn't quite as textured, and a match against Rikishi at Backlash was as much as the talented giant got out of the run.

 
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Michael is a writer, editor, podcaster and presenter for WhatCulture Wrestling, and has been with the organisation over 8 years. He primarily produces written, audio and video content on WWE and AEW, but also provides knowledge and insights on all aspects of the wrestling industry thanks to a passion for it dating back over 35 years. As one third of "The Dadley Boyz" Michael has contributed to the huge rise in popularity of the WhatCulture Wrestling Podcast and its accompanying YouTube channel, earning it top spot in the UK's wrestling podcast charts with well over 62,000,000 total downloads. Within the podcasting space, he also co-hosts Benno & Hamflett, In Your House! and Podcast Horseman: The BoJack Horseman Podcast. He has been featured as a wrestling analyst for the Tampa Bay Times, Fightful, POST Wrestling, GRAPPL, GCP, Poisonrana and Sports Guys Talking Wrestling, and has covered milestone events in New York, Dallas, Las Vegas, Philadelphia, London and Cardiff. Michael's background in media stretches beyond wrestling coverage, with a degree in Journalism from the University Of Sunderland (2:1) and a series of published articles in sports, music and culture magazines The Crack, A Love Supreme and Pilot. When not offering his voice up for daily wrestling podcasts, he can be found losing it singing far too loud watching his favourite bands play live. Follow him on X/Twitter - @MichaelHamflett