10 Wrestling Heel Turns That Never Should Have Happened

6. Sting (WCW, 1999)

Goldberg Heel with fan.jpg
WWE.com

During WWE's feud between Triple H and Sting that culminated at WrestleMania 31, announcers were instructed to tell viewers that Sting had always been WCW's hero. If only that were true. Unfortunately, Sting's old employers occasionally had dabbled with the idea of ruining such a statement.

By 1999, WCW was a mess. Hulk Hogan, finally shifting away from the nWo character that had long-since grown stale returned to his red and yellow roots. A refreshed babyface, Hulk required one hell of a strong heel to work opposite him during the latter months of the year.

For some reason, those in charge at WCW chose Sting, the same man who had been cast as the promotion's saviour for years.

Turning heel on Hogan at Fall Brawl to win the WCW Title didn't do anything to dampen fan spirits. Almost rebelling against the company itself, WCW's faithful continued to cheer Sting despite the fact he was supposed to be a top heel.

Quietly and without much fuss, Sting reverted back to his more familiar babyface character. His heel run had been a failed experiment.

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Lifelong wrestling, video game, music and sports obsessive who has been writing about his passions since childhood. Jamie started writing for WhatCulture in 2013, and has contributed thousands of articles and YouTube videos since then. He cut his teeth penning published pieces for top UK and European wrestling read Fighting Spirit Magazine (FSM), and also has extensive experience working within the wrestling biz as a manager and commentator for promotions like ICW on WWE Network and WCPW/Defiant since 2010. Further, Jamie also hosted the old Ministry Of Slam podcast, and has interviewed everyone from Steve Austin and Shawn Michaels to Bret Hart and Trish Stratus.