11 Hot Takes On This Week In Wrestling (Dec 28)

8. You're Doing Social Media Wrong

While I'm on the subject of Joey Styles and his Twitter escapades (Twitterscapades?), it's worth pointing out that although he's WWE's Vice President Of Digital Media Content, his Twitter handle (@JoeyStyles) specifically states in the bio that "My views DO NOT represent those of WWE, WWE employees, fans, customers, suppliers or people working on behalf of WWE." Having a personal Twitter account and managing it as such is clearly his right. That being the case, he should avoid, you know, using it for work. Instead of which, Styles tweets about practically nothing but WWE, his colleagues and pro wrestling in general. Monday night's online onslaught of snark was completely unnecessary, as well as wholly unprofessional. As they delight in reminding us, WWE is a publically traded company, and Styles is a representative of that company. It's not just Styles: JBL uses his personal account to tweet about work too, and delights in insulting and blocking anyone who has any form of criticism for the RAW announce team, even if they phrase it in a pleasant manner. One could argue that he's a heel colour commentator... except this is (as he's at pains to point out) his personal Twitter account, which he operates out of character. People used to slag off CM Punk for similarly refusing to suffer fools gladly in his online interactions with fans... but the man almost never mentioned his day job on Twitter, keeping church and state as separate as possible: the very definition of a personal account. That's a lesson that Layfield and Styles (and probably others) need to learn. I understand that Twitter is entirely full of the worst people in the world, all screaming at once and throwing their own faeces at everything they see. That's why, when us old folk invented what you kids laughingly call 'the internet', we put all the signs up saying 'don't feed the trolls'. Seriously, there were two Gremlins movies. Do none of you pay attention?