25 Great Wrestlers That EVERYBODY Turned Against

7. COPE

Adam Copeland
All Elite Wrestling

Adam Copeland rather hilariously considered himself a "grizzly, gnarled, evil bastard" in the vein of a Minoru Suzuki ahead of a 2024 match against the Japanese icon, but not quite being able to land on who he really is in All Elite Wrestling has been the most alienating aspect of his run.

Edge's WWE return in 2020 was presented as wrestling's latest impossibility made possible, and initially both promotion and performer understood the assignment implicitly. The heady mix of nostalgia and a sense of unfinished business was ideal for a company badly lacking in stars, and the 'Rated-R Superstar' typically generated some of the loudest reactions as a result. Alas, the more serious and invested into a deep and dark series with Randy Orton (that also took place in the deep darkness of the pandemic...) and a losing title feud with Roman Reigns, the faster the novelty wore off.

Spotting the patterns but making the wrong call to address them, Edge turned heel and formed The Judgment Day, further diminishing his reactions while continuing to misunderstand most what people wanted out of him. The reconfigured group turned on him in mid-2022 and at last things clicked - he found levity as a babyface with some of the overtly earnest stuff stripped away, and it was this version of the big Canadian that rocked up in AEW in 2023.

It flitted between silly and serious from there, but Cope made all his Edge mistakes at his aforementioned "gnarled" worst. A main event run with Jon Moxley was AEW's 2025 nadir, and an absence from television in the second half of the year was both welcome for his character and - being brutally honest - something of a necessity. 

Contributor
Contributor

Michael is a writer, editor, podcaster and presenter for WhatCulture Wrestling, and has been with the organisation over 8 years. He primarily produces written, audio and video content on WWE and AEW, but also provides knowledge and insights on all aspects of the wrestling industry thanks to a passion for it dating back over 35 years. As one third of "The Dadley Boyz" Michael has contributed to the huge rise in popularity of the WhatCulture Wrestling Podcast and its accompanying YouTube channel, earning it top spot in the UK's wrestling podcast charts with well over 62,000,000 total downloads. Within the podcasting space, he also co-hosts Benno & Hamflett, In Your House! and Podcast Horseman: The BoJack Horseman Podcast. He has been featured as a wrestling analyst for the Tampa Bay Times, Fightful, POST Wrestling, GRAPPL, GCP, Poisonrana and Sports Guys Talking Wrestling, and has covered milestone events in New York, Dallas, Las Vegas, Philadelphia, London and Cardiff. Michael's background in media stretches beyond wrestling coverage, with a degree in Journalism from the University Of Sunderland (2:1) and a series of published articles in sports, music and culture magazines The Crack, A Love Supreme and Pilot. When not offering his voice up for daily wrestling podcasts, he can be found losing it singing far too loud watching his favourite bands play live. Follow him on X/Twitter - @MichaelHamflett