John Cena's WWE Return: 10 Things We Can Expect
8. Lots And Lots Of John Cena
As of writing, WWE has a whopping 15 more dates advertising John Cena before he returns to Hollywood until (at least) next year's Road To WrestleMania. Also as of writing, there's exactly 30 days to go until SummerSlam.
The old prize cow is going to be milked.
Cena's going to be on every Raw and SmackDown taping and non-televised events between now and SummerSlam, and though the central focus will be to promote his final date against Roman Reigns at the 'Biggest Party Of The Summer', expect 'The Champ' to want to shake off some rust in the ring and behind a microphone.
And WWE would be extremely wise to share all the live event footage on their socials in an effort to shift more tickets to future ones without Cena there to attract a decent house.
If you're sick of John Cena in just over a month, they've done their job. As WWE's last true box office draw before they pivoted to selling the brand beyond anybody, this represents a unique opportunity for the company to use their lack of subtlety for good.
Speaking of which...