Ranking EVERY WWE Champion From Worst To Best
38. Buddy Rogers
If you can't be the best, be the first, and that's realistically how time and history will reflect Buddy Rogers as relates to WWE's top strap.
Rogers was the man at the centre of Vince McMahon Sr and Toots Mondt withdrawing their interest from the National Wrestling Alliance in 1963 to form the World Wide Wrestling Federation with 'The Nature Boy' on top. He'd held the NWA World Heavyweight Championship before a loss to Lou Thesz, but the pair of promoters refused to acknowledge the switch and instead brought him into their new territory as a talisman.
In the spirit of nonsense pro wrestling lore, it was announced that he'd won the title in an April 1963 Rio de Janeiro tournament, and even that was just to legitimise it in order for it to matter when he lost it to Bruno Sammartino the very next month.