WWE: The Fall Of An Empire

Vince McMahon WWE SmackDown 2022
WWE.com

It was easy to see why Vince McMahon would think promoting himself as a key feature of a kayfabe wrestling show just hours removed from his standing down as real life company CEO was the move. It's hard to imagine many within his organisation agreeing with it. Especially after what he actually did.

Splaying his arms wide as he entered, McMahon offered out an embrace to all that were willing to give it to him. And unsurprisingly there were plenty of his punters that were only too happy to oblige.

It's a strange phenomenon best highlighted by Bryan Alvarez that WWE fans are now so content with the company's content that they'll do what they're told as cast members rather than paying customers. Lacey Evans was his cited example, with a recent segment featuring Evans ordering respect through ring announcer Samantha Irvine actually working rather than raising eyebrows that she might not quite be on the up-and-up.

There are other examples too, and they all serve as a reality check for those that assume the days of the Yes Movement or booing a babyface out of the building will come again. They won't. For its faults, WWE has at least established a core of folk that earnestly enjoy this version of the product for what it is rather than pining for something it can never be again. That product, amongst other things, is apparently a place McMahon can still go to preach about togetherness (!) and get the "we're not worthy" treatment as internal investigations seek to discover if he passed a female employee "like a toy" to one of his feckless underlings.

McMahon said nothing, but the whole scene said everything. The ludicrous hubris of the "Stand Up For WWE" propaganda campaign distilled into one bewildering segment, McMahon's presence doubtlessly inflated a television number, speculatively put some fans back on his "side", and ensured that SmackDown would have to featured on any rolling news coverage of the days events. (CNN's Jake Tapper's weary assessment was a bleak reminder of that).

McMahon's ran this race before, and more often than not he wins.

CONT'D...

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Contributor
Contributor

Michael is a writer, editor, podcaster and presenter for WhatCulture Wrestling, and has been with the organisation over 7 years. He primarily produces written, audio and video content on WWE and AEW, but also provides knowledge and insights on all aspects of the wrestling industry thanks to a passion for it dating back over 30 years. As one third of "The Dadley Boyz", Michael has contributed to the huge rise in popularity of the WhatCulture Wrestling Podcast, earning it top spot in the UK's wrestling podcast charts with well over 50,000,000 total downloads. He has been featured as a wrestling analyst for the Tampa Bay Times and Sports Guys Talking Wrestling, and has covered milestone events in New York, Dallas, Las Vegas, London and Cardiff. Michael's background in media stretches beyond wrestling coverage, with a degree in Journalism from the University Of Sunderland (2:1) and a series of published articles in sports, music and culture magazines The Crack, A Love Supreme and Pilot. When not offering his voice up for daily wrestling podcasts, he can be found losing it singing far too loud watching his favourite bands play live. Follow him on X/Twitter - @MichaelHamflett