8 Reasons You're Wrong About Hawkeye

4. Every Outfit Works (In Its Own Way)

Hawkeye Heroic Age
Marvel Comics

For one reason or another Hawkeye's wardrobe tends to be the one that falls afoul of criticism the most often. Despite serving alongside heroes with arguably flashier wardrobes, everyone tends to dwell on the various purple numbers the character has sported since arriving on the scene in 1964.

Except... they're not all that bad. In fact, it's fair to say a whole bunch are downright iconic, with the original purple mask look having been with the character all the way up to the turn of the century, where it was reimagined as black and burgundy in Mark Millar and Bryan Hitch's Ultimates book.

Hitch's design went on to inspire Hawkeye's outfit in the MCU, but the character's most recent look has also proven to be a hit with fans. The simple combo of a black and purple shirt, combined with black pants and an archery sleeve, has persisted for the last seven-or-so years now. Occasionally add a pair of goggles into the mix, and it's possible to say that Hawkeye is one of the most stylish Avengers going.

That's without even mentioning Kate Bishop's recent outfit, which (hip-holes aside, maybe?) has also proven to be a hit.

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WhatCulture's very own resident movie guy, Ewan has been working in the content creation biz for over 10 years now, having started as a freelance contributor to WhatCulture Gaming all the way back in 2015. After graduating with a First-Class Honours in History from Northumbria University in 2017 (where he won a prize for a totally killer dissertation on the Watergate years), Ewan took on the role of Comics Editor at WhatCulture and quickly developed WhatCulture Comics into one of the biggest superhero-focused channels on YouTube. He followed this with a brief hiatus at Screen Rant in 2021, where he worked across the Gaming and Film sections as a writer and editor, before returning to WhatCulture as a Senior Content Producer / Presenter in 2023. He started his own podcast, We Love Dad Movies, in 2022, and has contributed several written pieces to the Eisner-nominated comics website Shelfdust as well. In his current role, Ewan incorporates his love of cinema, comic books, and history into written pieces and video essays for WhatCulture's Film & TV channel, as well as WhatCulture Gaming and WhatCulture Horror, with a particular focus on nineties-era Dad Movies, old school Westerns, and Golden Age Hollywood Noir. John Carpenter is his fave, and he thinks Batman Beyond should never have been cancelled. If that's your vibe, you'll probably like his stuff.