10 Cloverfield Lane: A Complete Guide To The Viral Marketing

9. FunAndPrettyThings.com

Stambler's T-shirt in the Employee of the Month picture (couldn't he wear a suit that day?) says "Radioman '70", which is probably a reference to a military history (Radioman was a rating used to designate communications specialists, which we know Howard is). This lead game players to radioman70.com, which redirects to FunAndPrettyThings.com. If it at first seems like a garish faux-tumblr page, rest assured that it isn't. Along with a couple of neat contextual clues - there's another Eiffel Tower - the ARG takes a step into the more personal. Accessing the source code gives the message:

You do not belong here. Megan would never come here. I know who you are and will be tracking you.

This reveals the site as something made specifically for someone called Megan, which is alluded to by the image on the left of the second row; the missing letters spell out "MEGAN". The image next to that is a still from Pretty In Pink. Clicking it brings up a text box saying "A passphrase is requested by RadioMan70.com", which was cracked to be the line "Do you want to talk?". And the rabbit hole only gets deeper...