10 Signs An Upcoming Film Is Going To Bomb HARD

1. Always Trust The CinemaScore

The Wicker Man Nicolas Cage
Warner Bros. Pictures

If all else fails, trust the handy CinemaScore - a graded rating calculated by surveying paying customers who see the movie on its opening weekend.

Usually a day or two before the weekend's box office figures are revealed, the CinemaScore will be announced, and while an "A+" rating practically guarantees a film's box office success, once you start getting into "C" and below, the outlook gets decidedly bleaker.

Those few films with the dubious distinction of an "F" rating are basically dead-on-arrival where box office is concerned, with some more notable examples being Steven Soderbergh's 2002 Solaris remake, the Lindsay Lohan thriller I Know Who Killed Me, The Box, Killing Them Softly, and mother!

These ratings aren't an indictment of a film's actual quality at all, but simply that they've failed to connect with mainstream audiences, and typically suggest that the movie has probably been mis-marketed to audiences.

Though the CinemaScore isn't quite an exact science, it is nevertheless an extremely reliable predictor for a film's commercial prospects, and for those keeping tabs on a movie just as it's being released, will normally forecast a bomb in the making.

Contributor
Contributor

Stay at home dad who spends as much time teaching his kids the merits of Martin Scorsese as possible (against the missus' wishes). General video game, TV and film nut. Occasional sports fan. Full time loon.