The video game industry is fuelled by hype. Popular sequels are announced and games are built with hype over various years of development cycles. However, not every game lives up to the hype, and even the most anticipated titles can fall short come release.
Every year we're graced with hundreds of game announcements, each trying to showcase the immersive nature of their gameplay through flashy trailers and explosive screenshots.
Gaming conferences see developers take to the stage with their bubbly personalities, hyping up the next big triple A title. It's a popular marketing technique that gets the crowd pumped and gamers ecstatic to get their hands on the next big release.
In recent years, it’s become much more prevalent for games to push for higher and higher standards that by the time of release, they’re on a pedestal of huge expectations. In some situations they’re achieved and exceed expectations. But in others, the pedestal breaks away and the title fails to live to the hype.
For every Overwatch, there’s a Lawbreakers. When there’s a Destiny, there’s an Anthem. The market constantly tries to use the formula of other games to build anticipation around their own, more often than not, failing to do so.
Other times, false promises or an exaggeration of what to expect can fail to meet the demands of players, despite years eagerly awaiting the title.
So, without further ado, here are ten recent examples which have reached to the stars in building hype, but failed to deliver on those high expectations on release.
10. Marvel Vs. Capcom: Infinite
After six instalments, you would think Capcom had perfected a winning formula here. Merging together two well beloved properties such be a recipe for success, but to no avail when it comes to Marvel vs. Capcom: Infinite.
Capcom really dropped the ball on Marvel vs. Capcom: Infinite though. Much of the criticism came from the poor character designs, lack of playable characters on the roster and overall step back for the franchise.
A main point players weren't happy with was the lack of characters such as the X-Men and Fantastic Four, which were staples in the Marvel universe and characters that past entries had incorporated into their roster.
Capcom banked on this entry gaining a great audience and projected to be incorporated into the tournament circuit. There were plans for many DLC characters and add-ons for the game game in the future.
Unfortunately, players refrained from dropping their hard earned cash and showing their displeasure on the game. From this Capcom have remained fairly quiet in regards to Marvel vs. Capcom: Infinite, thus letting it die where it is.