8 Video Game Developers Who Totally Sold Out

While it would be easy for us to paint Activision in the same brush as EA - what with its love of microtransactions - there's actually a few areas where this company dives even further into the muck in the pursuit of the almighty dollar.

To begin with, let's talk about the Guitar Hero series.

An unmitigated success story for the company, thanks to its brilliant concept and use of novel guitar-shaped controllers, a copy was in nearly every home across the globe. However it's with a barrage of sequels that a crippling problem began to emerge:

Instead of allowing the series to evolve through supporting the titles with online content, Activision rushed out as many sequels, spin offs and other tie-ins as possible in order to cash in on the name.

Pretty much every single game after the third instalment focused on gimmicks, and more importantly, what other plastic instruments it could shift alongside at a ludicrous price. Franchise fatigue set in and soon that was all she wrote.

Creativity killed in the quest for cash.

However creativity was very much at the core of Activision's more recent sellout move, as with their abysmal "remaster" of Warcraft 3, fans were shocked to find that any user-created content that could be imported into the game came with a caveat. That it was the sole ownership of Blizzard Activision.

Here the company wasn't just stealing your ideas, it was basically advertising that it would look to sell them down the line if they became popular!

And to top all of this off let's not forget that Activision has, on two separate occasions, added microtransactions into games post review window period. They got their reviews, sold games based off of said reviews, and then upended the in-game economy to really rake the wallets of their supporters.

Absolutely shocking.