10 Ways WWE Has Made Twitter As Important As RAW
9. As A Tool To Promote Additional Products
Promotional consideration paid for by the following...
Longtime WWE fans will remember that phrase and most likely repeat it in Lord Alfred Hayes' voice. This was a spot later in the show where the company would show brief advertisements of their sponsors, whether it be Hasbro's action figures, Super Nintendo video games, Milton Bradley Karate Fighters, and more. In addition to the commercials that ran throughout the program, plenty of sponsors were shown love by WWE for a brief minute towards the end of the program.
Nowadays, we get no such break at the end of Raw. Instead, ads are thrown about on Twitter. Whether it is in the form of retweets or WWE product placement, Twitter has now became a primary place for WWE to promote additional products.
In addition to the brief plugs by Lord Alfred Hayes, the early episodes of Monday Night Raw would often feature an 'Update' segment brought to you by either the pages of the World Wrestling Federation Magazine or the latest Coliseum Video release. WWE would always throw in their latest products at various points throughout Raw, and today, promoting WWE on Twitter has become just as important.