10 Wrestlers WWE Should Have Pushed More

WCW went to great efforts to convince their fans that Goldberg was an unstoppable shooter no one could hang with in the late '90s. For WWF, there was a much easier route to go in producing such a character. Ken Shamrock, an MMA pioneer and the UFC's first real draw, joined the promotion in 1997.

After a decent start and skull-crackingly stiff showdown with Vader, Shamrock spent the rest of his run firmly in the midcard. Despite being a solid talent in the ring with an unsurprisingly menacing exterior, the ankle lock maestro never quite landed the big push Attitude Era icons like Steve Austin, The Rock and Triple H did.

Worse still, the tough guy was set up with doomed to fail storylines like having a hot sister he had to guard from lusty wrestlers. As is nearly always the case with WWF/E angles involving fake siblings, there was a strange incestuous overtone to make it all just that much more frivolous.

By mid-'99, Shamrock had quite understandably had enough of being presented as a goof and went back to MMA. As a heel, he would've been a convincingly murderous brute for Steve Austin to overcome. As a face, he could've been a bad-ass antihero butting heads with Triple H and Mr McMahon. Instead, he was never quite booked to be on the level.

A colossal waste of what could've been a one-of-a-kind character at the time.