These Brilliant AEW Success Stories Should Have SUCKED

3. The All-Atlantic/International Title

Billy Gunn Daddy Ass
AEW

The social media groans were loud enough to be heard through the screens when AEW launched yet another new title that wasn't a Trios one in June 2022.

Long removed from the era where the name itself would have carried the nostalgic warmth of a time Tony Khan was keen to ape, the All-Atlantic Championship was felt to be the latest in a series of misfires from a challenger brand about to lose more ground against the market leader.

Whilst it didn't turn around financial fortunes, the belt became a beacon of hope when second winner Orange Cassidy defeated PAC in October 2022. He held it for just short of a year, elevating it beyond the status of the much-maligned TNT strap to the point where it credibly headlined a pay-per-view. The All Out 2023 loss to Jon Moxley was heartbreaking in kayfabe but vindicating for the company's unlikeliest workhorse, and served as a reality check for any of 'Freshly Squeezed's last remaining critics.

Contributor
Contributor

Michael is a writer, editor, podcaster and presenter for WhatCulture Wrestling, and has been with the organisation nearly 8 years. He primarily produces written, audio and video content on WWE and AEW, but also provides knowledge and insights on all aspects of the wrestling industry thanks to a passion for it dating back over 35 years. As one third of "The Dadley Boyz" Michael has contributed to the huge rise in popularity of the WhatCulture Wrestling Podcast and its accompanying YouTube channel, earning it top spot in the UK's wrestling podcast charts with well over 62,000,000 total downloads. He has been featured as a wrestling analyst for the Tampa Bay Times, GRAPPL, GCP, Poisonrana and Sports Guys Talking Wrestling, and has covered milestone events in New York, Dallas, Las Vegas, Philadelphia, London and Cardiff. Michael's background in media stretches beyond wrestling coverage, with a degree in Journalism from the University Of Sunderland (2:1) and a series of published articles in sports, music and culture magazines The Crack, A Love Supreme and Pilot. When not offering his voice up for daily wrestling podcasts, he can be found losing it singing far too loud watching his favourite bands play live. Follow him on X/Twitter - @MichaelHamflett