WWE: 7 Superstars Who Desperately Need New Direction (And How To Do It)

One of the most difficult aspects about working in WWE creative is the ability to come up with storylines for the performers on the show. The reality of the business is that there are about 80 people on WWE's main roster if not more and what percent of them have consistent storyline development? Maybe 30%? It might be lower than that. You can't push everybody. Some are going to lose a lot of matches. Others won't be on TV for months or even years. Hey JTG how you doing? David Otunga? Yoshi Tatsu? The point is, things can always change. It's just a matter of finding the right role for somebody. In each case I'll break them down like this. The Problem: Stating what the problem is with that performer or those performers. It's not usually a talent issue. It's on the booking. The Solution: Offering up an idea to help them. It's easy to say "this guy isn't used right" and leave it at that. That's why it's important to expand a bit and offer up new ideas for people. It should be noted that the seven superstars is a bit of misnomer because it's actually going to be more people than that, but it's seven ideas with groups of lumped together. In some cases there are tag teams as well.
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John wrote at WhatCulture from December 2013 to December 2015. It was fun, but it's over for now. Follow him on Twitter @johnreport. You can also send an email to mrjohncanton@gmail.com with any questions or comments as well.