10 E3 Moments That Became Internet Memes

9. E3 Ubisoft 2016 - Ghost Recon Co-op Demo

The return of Ghost Recon was meant to be a sweet highlight after the triumph of Rainbow Six: Siege in 2015. Ubisoft are no strangers to the copy-paste formula of Assassin's Creed, Far Cry (all of them) and so forth, but Ghost Recon was always a beloved hardcore tactical shooter series that arguably hit its high point with 2006's Advanced Warfighter which stunned everyone on the Xbox 360.

Fast-forward to 2016 and we get a gameplay demo that sucks all the joy out of emergent, unplanned moments in a riotous co-op shooter. The demo had plenty of over-the-top, supposedly unscripted "moments" of team chatter that made the sequences boring to watch.

Viewers couldn't even think for themselves as players shouted out try-hard comments like "high value target" and "Damn, looks like a whole lot of trouble!" or even the "Tango down. Let's move!" shout out.

It all came off as an elementary/primary school drama production. But somehow worse.

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Bryan Langley’s first console was the Super Nintendo and he hasn’t stopped using his opposable thumbs since. He is based in Bristol, UK and is still searchin' for them glory days he never had.