9. Use Your Controller To Undress Women - Juiced
It's no secret that sex is highly effective at selling products, especially when it comes to gaming. Some companies don't even try to be coy about it, parading busty characters like Lara Croft, Tifa Lockhart, and Ivy Valentine in all promotional material for their games.
But the British commercial for Juiced took the sexualisation way too far. In this advertisement, two males are playing the racing game in their car, while a beautiful woman walks by in the background.
As the gamers change the colour of their vehicles on Juiced's customisation screen, the woman's clothes start changing as well. Realising they can customise the lady's clothes with their controllers, the gamers turn her dress into a mini-skirt and increase her bust size, before removing her clothes completely, exposing her uncensored breasts.
Just when you thought the commercial couldn't be less appropriate, they have her butt branded with a Juiced logo, as if she's cattle.
To the surprise of no one, this commercial generated a ton of controversy, which led to it being banned.
And in case you were wondering, the game itself is terrible.