13. Silent Hills
https://www.youtube.com/watch?v=Ay_RAkE7bUY One of this year's best surprises was in the reveal of a newly-improved Silent Hill - changed to Silent Hills. However the genius part was not only that Metal Gear's Hideo Kojima and visionary Hollywood director Guillermo del Toro are teaming up - but more that during E, Sony's on-stage executive merely told the audience to "check out" P.T. - something we later found stood for 'Playable Teaser.' The demo itself is genuinely terrifying with some really
bone-chilling moments throughout, but it's only when it's finished that you get to see your character's face (the whole thing was first-person at this point) and it's The Walking Dead's Norman 'Daryl' Reedus! As the entire demo is by its very nature a teaser, along with the ending cutscene introducing Kojima, del Toro and Reedus sequentially, this was one of the most effective ways to unleash your game on the world we've seen so far.