Finally, The Big WWE Creative Freedom Change You've Been Waiting For...

WWE appears to be offering increased creative freedom to its wrestlers following the promotion's recent executive shake-up.

PWInsider's Mike Johnson reports that in recent weeks, the promotion has allowed talents greater flexibility on the microphone, opening up the possibility of improvisation.

Additionally, the outlet was informed that one of the reasons that last week's SmackDown bout pitting Sheamus and Drew McIntyre came out so well was because rather than being over-produced and laid out spot-by-spot, the wrestlers were allowed to call big chunks of it in the ring.

Under Vince McMahon's reign, WWE had long been known for its extreme micromanagement of what its talents say and do onscreen. From scripting promos word for word to having agents meticulously plan matches ahead of time, what made it to television rarely came from the wrestlers themselves, with only a select handful allotted any degree of creative freedom.

Now, it appears this is switching. McMahon resigned from WWE in disgrace on 22 July, with Stephanie McMahon and Nick Khan replacing him as co-CEOs and Paul 'Triple H' Levesque assuming his duties as head of creative. This latest story indicates a major philosophical shift for the market leaders following recent moves behind the scenes.