Since Rangers were sent down to the old Third Division in 2012, Scottish football hasn't really been the same as it was before. There were cracks in the formula even before this, but traditionally the game was kept strong by the knowledge that Rangers would meet Celtic at least a few times per season. These matches would provide the rest of the Scottish teams with substantial finances, due to the immense interest worldwide in the fixture. Basically, Rangers vs. Celtic was the only match neutrals cared about, and for good reason. TV rights are a huge part of modern football, and without a strong Rangers near the top of the game, Scottish football isn't an enticing prospect. In fact, even though the Teddy Bears were playing part-time teams in 2012, Sky Sports still wanted to show their fixtures, making Rangers a crucial part of any TV deal for the Scottish game. That's something which remains to this day, Rangers simply must be a part of any package offered to TV networks.
