9 Reasons Chael Sonnen's Retirement Is A Big Blow To The UFC
8. Media-Friendly
Detractors and non-fans have a perception of MMA as a sport full of thugs and uneducated ruffians who beat each other to a pulp for money and glory because theyre too stupid to make a living any other way. Athletes such as Rich Franklin and Brian Stan have done their part to dispel that notion, shattering that stereotype with every media appearance. Franklins performance on The OReilly Factor during a debate about the violence of MMA was particularly impressive and the perfect guy to speak for the integrity of the UFC. Chael has become the UFCs go-to-guy to represent the promotion in interviews with outside news outlets. Just as comfortable discussing politics and economics as he is double-leg takedowns and armbars, Sonnen is an articulate, eloquent speaker who gets his point across in an entertaining manner. His sit-downs with MMA journalist Ariel Helwani and appearances on Jim Romes show were must-see viewing. Hes engaging and witty and a fighter like that is a big plus for any organization. His talent for media relations has propelled him into a second career as an analyst and all indications are hell continue that job now that hes hung up his four-ounce gloves. Its a position thats tailor-made to utilize his given talents and should provide him a comfortable retirement.
Brad Hamilton is a writer, musician and marketer/social media manager from Atlanta, Georgia. He's an undefeated freestyle rap battle champion, spends too little time being productive and defines himself as the literary version of Brock Lesnar.
