2. World Cup 2022
It is no secret that Paris Saint-Germain are owned by the Qatar Investment Authority, who have pumped a fortune into transforming the club into one that can compete for honours, much like what the Abu Dhabi United Group have been doing with Premier League Champions Manchester City. It's also no secret that Qatar will be hosting the World Cup in 2022. By bringing in such a popular and well-known figure in David Beckham, Qatar are doing wonders for its global image ahead of the world's biggest football tournament and at the same time are making sure PSG receive plenty of coverage around the world. Beckham's announcement that he will be donating his salary to a children's charity might appear noble, but let's face it, he can afford it. It is also a gesture that will help ensure that coverage surrounding his move is wholly positive, because we can't be having Qatar look bad now, can we?